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Jun14	Wall Street Journal Raising Weekday Prices to $1.50 Gary Bourgeault June 14, 2007 Know More: Marketing 2.0, Marketing For the first time since 2001, The Wall Street Journal (DJ) will be raising its weekday newsstand price from the current $1 dollar to $1.50, effective July 16. A spokesman for the company said there would be no change to... Posted at 11:07 PM \| Permalink \| Comments
Mar19	First Superjumbo Jets Land in America Gary Bourgeault March 19, 2007 The troubled company European Aeronautic Defense and Space Co., maker of the largest passenger airplane in the world, the Airbus 380, landed its first planes in America to show it to the country and perform some tests.The plane was highly... Continue Reading Posted at 5:30 PM \| Permalink \| Comments
Feb21	Great Chance to Put the Spotlight on Your Business for Free Gary Bourgeault February 21, 2007 The Know More Media online business network has announced the launch of a new blog called BIZZspotlight, which will empower businesses to communicate to viewers about what it is that makes them who they are.Founders of Know More Media, Tim... Continue Reading Posted at 6:36 PM \| Permalink \| Comments
Oct 7	Walmart's Stephen Quinn on how to manage customer touch points Gary Bourgeault October 7, 2006 Advertising Age Contributing Editor Mya Frazier interviewed Stephen Quinn, senior VP-marketing at Wal-Mart Stores. One question that was asked was answered in a way that I think will really help us on managing the touch points of our people with... Continue Reading Posted at 8:29 PM \| Permalink \| Comments
Sep13	We need to empower our brand communities Gary Bourgeault September 13, 2006 Getting our customers into a dialogue with us has always been a top priority and tremendously effective in building customer loyalty. Another powerful aspect of consumer dialogue is the communities that can be built around having a similar connection to... Continue Reading Posted at 6:30 PM \| Permalink \| Comments
Sep 4	Great companies aren't complacent Gary Bourgeault September 4, 2006 When I heard the comment a while ago concerning the reality that if we exchanged the word business with marketing, the meaning shouldn't change for those who understand the concept. In essence, business is marketing - period. As a matter... Continue Reading Posted at 10:26 PM \| Permalink \| Comments
	Make decisions based upon the real world It's all about the Experience Do this when you're starting a business or new project The world already knows about it! A huge corporate blogging blunder! Two simple business success strategies Simplicity and Customer Service: A lesson from Dell More Customers demand self-service options Your employees know the answers Why video advertising can be Dangerous to your image Is your product or service mature? Kayak: One of America's Hottest New Companies Why business owners spread the word about your offerings Why viral marketing has a way to go Companies must make good on their Promises Insights from an archery company Managing the positioning of your product or service The tension between speed and excellence Telling your story is really living your story Don't make promises you can't keep! Yahoo! (YHOO) Local making it easier for local online advertising Great possibilities lie ahead of us The future of customer support. Meeting expectations and consistency Wal-Mart(WMT) and a lesson in Customer is King! Make your sales department a research giant Is your customer service too Aggressive - Part 2 Is your customer service too Aggressive? Canine Bottled Water - A cool idea! Do you have a Latino strategy in place? New Online TV ad agency allows you to advertise locally! Are you looking for Glamour or Success? KFC makes an end-run around TIVO How your company can profit from the Online Finance News Trend Do you know how to makes sales projections? Part Three Do you know how to makes sales projections? Part Two Do you know how to makes sales projections? P.R. Lessons from the Belmont University Basketball Team 5 key ways to give your Customers Great Service Secrets of a Niche Market

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