Barely a year after taking over the reins of Gateway, CEO Ed Coleman announced he'll be resigning. The announcement came only three months after he guided the company through the selling of itself to Acer (2353TW). In August Acer paid $1.90 a share for the former computer-maker powerhouse. That ended up being about $710 million to acquire the company.
Taking over the leadership of Gateway will be Rudi Schmidleither, who is President of the Pan American division of Acer.
In a press release which revealed the resignation of Coleman, Acer said, "Acer would like to thank Ed Coleman for his leadership and professional contribution during this period and his continued support during the leadership transition between now and the end of January 2008."
Schmidleither will take responsibility for completing the integration of Gateway with Acer.
Chairman of Acer, J.T. Wang, has said that with the addition of Gateway to their company, along with already acquired Packard Bell, it would empower Acer to develop a company with multi-brands, and generating about $15 billion in annual revenues. That will strengthen its position as the worlds' No. 3 computer company.
Acer projects it will sell about 20 million computers yearly.
If you've followed the history of Gateway and even Dell (DELL), it's extraordinary to see the former tech darlings continue to fall so strongly. Dell's fighting to hang in there, but they are loosing share to Hewlett-Packard (HPQ), who widened their No. 1 position in the marketplace over the former top company this year, now accounting for 20 percent of the global computer market, to Dell's 15 percent.
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