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Jul28
A Great American business success story

armstrong international.jpgMark Bialek / Associated Press

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In coming across an inspiring story about an American factory, I couldn't help wanting to share the story of the company with you.

It's a story about a manufacturing company named Armstrong International; a company that hasn't laid of a person in their 106-year-old history. Not only that, but the annual turnover of the company is less than one percent in comparison to 29 percent at manufacturing plants in the U.S.

When you walk into their front door the sign says, "Home Sweet Home." CEO David Armstrong said in reference to himself, "I'm all about making it an enjoyable experience."

The key to all of this happening, according to the company, is giving workers respect, a sense of belonging and job security. 

That, along with the relationship between management and workers being one that is built upon trust, results in the employees being engaged and doing "good old-fashioned hard work." The workers respond as they are made to feel that they are truly a part of the company.

Armstrong added, "It's a thousand little things, it's in the details."

When a company builds this type of business culture, the result is tremendous success without fail. As Armstrong mentions, its a thousand things that are done day in and day out that makes what happen so successful. It's one of the reasons why it is almost impossible to simply copy. It's not a system: it's an organism. Most of the time what companies do is come in and take a few of the practical outworkings they hear about a company like this and copy them, thinking that it will bring about the same results. The problem is that they never understand the foundation that is the real building-block of what has caused the success.

Does it produce results? David Casterline, director of communications said that the company ranks in the "top tier" in revenue in the industry, and grosses over $125 million in sales.

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